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Media Consumption In An Evolving Digital World: Millennials And Digital Natives’ Consumption Habits And Implications For Legacy Media In East Africa



Media Consumption In An Evolving Digital World: Millennials And Digital Natives’ Consumption Habits And Implications For Legacy Media In East Africa
Published by: Media Innovation Centre
Author: Hesbon Hansen Owilla, Clare Mogere, Nancy Booker
Year: 2023

Summary of the key findings of the Audience Research report.


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Media Consumption In An Evolving Digital World: Millennials And Digital Natives’ Consumption Habits And Implications For Legacy Media In East Africa.

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