We are looking for a partner to support in conceptualization, development and implementation of a digital tool to facilitate decision-making for viable media management in East Africa – based on the data from the Innovation for Media Viability research. The tool and development process is envisioned to have the following features and final aim (to be verified by additional needs assessments):
– Use the existing project data
– Target media managers across the region– with secondary use options by journalists or media support organisations, where relevant
– To visualise country and sector-specific existing data so users may compare their organisation’s data with data from the study
– Develop a series of key decision-support questions to enhance their organisation’s specific media viability strategy with SMART goals covering aspects such as: Finance, Human Resources, Innovation, Technology, Journalism Quality
– Be developed in close collaboration with the research team
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