Kenya has a diverse, vibrant media system with a high internet penetration rate, literate society and fairly well-trained journalists. However, significant challenges to long-term viability remain. This report presents findings on the Kenyan media landscape along the five Media Viability indicators by DW Akademie. It indicates that increasing pressure from the private sector and government, changing audience consumption habits, and the need for new monetization strategies are among the biggest strategic obstacles facing Kenya’s news organisations.
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That’s why I think today is such a great space for us to sit back and reflect on the questions that could help us shape the kind of journalism that we want to see in our local and global community.
The festival aims to ask how journalism can sustain productive public conversations, nurture responsible civic responsibilities and help the citizens address challenges they face and seize opportunities.
The report specifically analysed eight major variables which include: newsroom structure and resources, media ownership and business models, organisational capacity, innovation culture, journalism culture, financial trends and results, content quality and COVID-19.
Politics continues to play a major role in Tanzania’s diverse and vibrant media landscape. There have been increased incidences of the government banning, suspending or fining news outlets broadcasting content deemed critical of the government.
Uganda has diverse legacy media and a growing broadcast and online media space. This report, analysing the Ugandan media landscape along the five Media Viability indicators of DW Akademie, outlines the structural and societal conditions that have created an unfavourable media viability trend in the last years.