#ConversationsAtTheMiC is a new talk series that seeks to tackles issues, challenges and opportunities within the media start-up industry. Through invited guests, the series aim will be to empower media start-ups and media start-up founders to grow and develop into fully fledged media houses. Our first episode will be dealing with community management and engagement, specifically, how to build and sustain a community for your media start-up. Our panelists will include Sheilah Birgen an experienced eco system and community builder, Benson Githaiga Community Manager at MiC, Brian Mogeni Co-founder and CEO at Wowzi and Antonio Kisembo head of training at MCI Uganda. This conversation will be held at Twitter Spaces, please follow our account @AKUMediaFutures.